Campaign - Cork Simon

This was a project to create a new charity campaign for the Cork Simon Community. The aim was to create a light-hearted, fun event that would bring people together for a good cause. Meet Up & Eat Up encourages people to host a dinner, picnic, garden party or any other food related event to raise money for Cork Simon. Sadly, due to Covid-19 the campaign had to be cancelled.

Campaign concept: Hannah Ecker, Kieran Long

Campaign branding: Hannah Ecker

Campaign digital designs: Hannah Ecker

Campaign print designs: Hannah Ecker

Photography: Imogen O Callaghan

The Meet Up & Eat Up logo was handlettered by me, conveying a light-hearted tone of voice as well as a sense of togetherness and connection.

The Meet Up & Eat Up campaign is accompanied by bold colours and fun, dynamic illustrations.

The promotional poster for the campaign:

These are the promotional social media posts for the campaign:

The Meet Up & Eat Up microsite:

Each host would receive a pack with invitations, pins as well as 'thank you' cards for after the event, where the host could state the amount that was raised.

Each person could use the custom made social media sticker on their posts and by using the hashtag #meetupandeatup the community would be connected on social media.

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